These t-shirts commemorated the release of NutriGold’s all-new Multi Gold formulas in 2018. They were given away to consumers at Natural Products Expo East, and gifted to the first retailers who ordered every new multivitamin SKU.
As per the company’s strict ethics, the shirts had to be made from sustainable hemp fabric, which drove up production costs. To counter this expense, I designed the artwork using only nine spot colors, making the cost of ink more economical.
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