NutriGold Retail Packaging

Year 2016
Client NutriGold
Project Codename Quinton
Technologies InDesign, Illustrator, Photoshop
Looks Befitting

NutriGold hired me in April of 2016, just as the company was getting started on re-branding. The decision to give the brand a makeover was carefully planned by the CEO, who had contracted freelancers to draft the new logo and a basic label design. The rest fell to me the day I arrived.

After I devised the layouts for the primary and side panels, I began development of artwork to hug the lower border. Each product’s artwork was unique, but all had the same oil-painted appearance. My art style earned the approval of both my superiors and the focus group that helped finalize the project. Later, it would become a staple of the new brand image.

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Next Project NutriGold Product Catalog
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